5 Major Digital Signage Trends
and Their Implementation with Ki-Wi Signage

Digital signage continues to advance, bringing new opportunities for businesses of all sizes. Ki-Wi Signage follows these trends and implements them into their solutions. Let's look at 5 major trends and how Ki-Wi Signage utilizes them.

Interactive Employee Kiosks

Companies are increasingly using interactive kiosks to improve internal communication and streamline HR processes. Ki-Wi Signage successfully implemented this solution for Doosan Bobcat, where they delivered 15 information kiosks with an advanced kiosk application. These kiosks allow employees to access HR systems, check attendance, submit requests, browse job openings, and submit tax return documents (via scanner or USB slot). The result is 24/7 information availability and a significant reduction in HR department administrative workload.

Content Personalization

The trend of personalizing content based on viewer data is becoming increasingly important. Ki-Wi Signage responds to this trend by integrating with corporate systems, such as SAP Success Factor in the case of Foxconn CZ. This integration enables content customization based on employee role, department, or location. The use of RFID readers for user identification further supports displaying relevant content for each individual.

Content Synchronization Across Multiple Screens

Ki-Wi Signage offers an advanced content synchronization feature for multiple screens. In the Ki-Wi Server control application, you can set identical and time-synchronized content to play on all screens. The result is a perfectly identical image across all displays.

Synchronized playback works at the playlist level. Simply upload the same playlist to each screen and start it. If any screen turns on during playback, it immediately jumps to the exact position in the playlist according to the schedule. This feature is particularly useful when operating video walls composed of multiple screens, which can consist of different platforms (manufacturers and OS).

For achieving the most precise synchronization, it is recommended to use the same types of screens (same manufacturer, model, and firmware) and have all media downloaded to the hard drive.

A practical application of this feature can be seen in the implementation of LED shelftalkers by DEX Digi Experience for L'Oréal in Notino stores. This implementation is part of a broader partnership between DEX Digi Experience and Ki-Wi Digital.

Integration with Third-Party Hardware and Software

A real trend today is the ability of digital signage systems to effectively connect with various external systems and peripheral devices. We develop Ki-Wi Signage to enable integration with various third-party systems, such as CRM, ERP, or queue management systems. The platform supports connection with hardware like touch screens, scanners, thermal printers, biometric signature pads, RFID readers, cameras, and other devices. For example, touch screen integration offers features like multitouch or pinch zoom, significantly improving the user experience. This integration opens up possibilities for dynamic communication and a wide range of personalized functions.

IoT and Enterprise System Integration

Connecting digital signage with other corporate systems and IoT devices is a trend that Ki-Wi Signage actively supports. The system offers API for integration with CRM, ERP, and other enterprise applications. An example is the implementation at Foxconn CZ, where Ki-Wi Signage was integrated with their internal Jira ticketing system, cafeteria system, and benefits system. This flexibility allows for expansion with additional IoT functionality according to each customer's specific needs.